Want more people finding you online? This blog is all about practical ways to get more traffic from Google and turn more of those visitors into customers. We cover SEO, blogging and content—from simple, plain-language explanations to deeper technical dives when it actually helps.

You’ll find ideas on choosing topics, getting found in search, improving your product or service pages, and using helpful content to build trust and sales. Browse around, grab a few ideas and start putting your website to work a little harder for you—one article at a time.

The BlogCog Blog

SEO Copywriting: A Beginner's Guide to Writing for Search and Boosting Your Rankings

SEO Copywriting: A Beginner's Guide to Writing ...

Sienna Voss

Your vision is worth bringing to life, and when it comes to growing your online presence, SEO copywriting is the golden ticket. But, like any new skill, diving into the...

SEO Copywriting: A Beginner's Guide to Writing ...

Sienna Voss

Your vision is worth bringing to life, and when it comes to growing your online presence, SEO copywriting is the golden ticket. But, like any new skill, diving into the...

Is SEO dead illustration showing evolving search engine landscape

Is SEO Dead? Why Search Is Evolving and What It...

Sienna Voss

Let’s take a new approach to old challenges… Many marketers and business owners have heard the rumors: “SEO is dead.” Like an old ghost story whispered around the virtual campfire,...

Is SEO Dead? Why Search Is Evolving and What It...

Sienna Voss

Let’s take a new approach to old challenges… Many marketers and business owners have heard the rumors: “SEO is dead.” Like an old ghost story whispered around the virtual campfire,...

Illustration of Website Launch and SEO Ranking Sandbox Concept

What Is Google Sandbox? How to Get Out Faster &...

Sienna Voss

In the interconnected realm of e-business a newly launched website can feel like a fresh sailboat trying to catch wind in a fog bank. You’ve optimised every title tag, tweaked...

What Is Google Sandbox? How to Get Out Faster &...

Sienna Voss

In the interconnected realm of e-business a newly launched website can feel like a fresh sailboat trying to catch wind in a fog bank. You’ve optimised every title tag, tweaked...

B2C Content Marketing What It Is Why It Matters and How to Do It Banner

B2C Content Marketing: What It Is, Why It Matte...

Sienna Voss

In the lively weave of e-transactions your brand doesn’t just whisper—it serenades the modern consumer with content that captivates. And when it comes to B2C content marketing, it’s not about...

B2C Content Marketing: What It Is, Why It Matte...

Sienna Voss

In the lively weave of e-transactions your brand doesn’t just whisper—it serenades the modern consumer with content that captivates. And when it comes to B2C content marketing, it’s not about...

Largest Contentful Paint LCP optimization graphic

Largest Contentful Paint (LCP): How to Optimize...

Sienna Voss

As the web drives commerce forward, optimizing for speed isn’t just a nice-to-have—it’s a survival toolkit for any business owner who wants Google’s love and a user base that sticks...

Largest Contentful Paint (LCP): How to Optimize...

Sienna Voss

As the web drives commerce forward, optimizing for speed isn’t just a nice-to-have—it’s a survival toolkit for any business owner who wants Google’s love and a user base that sticks...

What Does Google Consider Good Content Featured Image

What Does Google Consider Good Content? Unlocki...

Sienna Voss

Let’s make the complex feel simple as we dive into one of the most asked questions by business owners and bloggers alike: what does Google consider good content? When you’re...

What Does Google Consider Good Content? Unlocki...

Sienna Voss

Let’s make the complex feel simple as we dive into one of the most asked questions by business owners and bloggers alike: what does Google consider good content? When you’re...