Want more people finding you online? This blog is all about practical ways to get more traffic from Google and turn more of those visitors into customers. We cover SEO, blogging and content—from simple, plain-language explanations to deeper technical dives when it actually helps.

You’ll find ideas on choosing topics, getting found in search, improving your product or service pages, and using helpful content to build trust and sales. Browse around, grab a few ideas and start putting your website to work a little harder for you—one article at a time.

The BlogCog Blog

Illustration representing the SEO velocity of a new product launch and search growth momentum

The SEO Velocity of a New Product Launch: How M...

Sienna Voss

Let's make your goals a reality by talking about a force that quietly determines whether a new product launch fades into obscurity or accelerates into sustained organic visibility. SEO velocity...

The SEO Velocity of a New Product Launch: How M...

Sienna Voss

Let's make your goals a reality by talking about a force that quietly determines whether a new product launch fades into obscurity or accelerates into sustained organic visibility. SEO velocity...

Illustration showing local businesses leveraging near me searches to highlight nearby inventory availability

Harnessing the "Near Me" Intent for Local Inven...

Sienna Voss

In the lively expanse of e-commerce growth, the quiet power of proximity is reshaping how customers discover what they want, when they want it, and most importantly, where they can...

Harnessing the "Near Me" Intent for Local Inven...

Sienna Voss

In the lively expanse of e-commerce growth, the quiet power of proximity is reshaping how customers discover what they want, when they want it, and most importantly, where they can...

Illustration representing website loading speed and the moment users decide to stay or leave

Site Speed: The Milliseconds Between Browse and...

Sienna Voss

Amid the surge of online innovation... speed has quietly become the difference between a curious click and a closed tab. Visitors arrive with intent, expectations, and very little patience, and...

Site Speed: The Milliseconds Between Browse and...

Sienna Voss

Amid the surge of online innovation... speed has quietly become the difference between a curious click and a closed tab. Visitors arrive with intent, expectations, and very little patience, and...

Illustration representing the psychology behind URL slugs and user behavior in e-commerce search results

The Psychology of the URL Slug for E-commerce a...

Sienna Voss

Across the energetic hum of virtual trade, countless buying decisions are shaped long before a product image loads or a price is compared. Somewhere between a search result and a...

The Psychology of the URL Slug for E-commerce a...

Sienna Voss

Across the energetic hum of virtual trade, countless buying decisions are shaped long before a product image loads or a price is compared. Somewhere between a search result and a...

Abstract visualization representing the fractal nature of e-commerce SEO patterns across product pages, categories, and site structure

The Fractal Nature of E-commerce SEO: Patterns ...

Sienna Voss

Amid the fusion of tech and commerce, something quietly fascinating unfolds beneath the surface of search rankings and product pages. E-commerce SEO is not a single tactic or a checklist...

The Fractal Nature of E-commerce SEO: Patterns ...

Sienna Voss

Amid the fusion of tech and commerce, something quietly fascinating unfolds beneath the surface of search rankings and product pages. E-commerce SEO is not a single tactic or a checklist...

Search operator keyword research strategy for e-commerce growth

The "Search Operator" Hack for E-commerce Keywo...

Sienna Voss

As digital storefronts reshape norms, visibility has quietly become the most valuable real estate in commerce, often worth more than inventory, ads, or even pricing strategy. Business owners sense it...

The "Search Operator" Hack for E-commerce Keywo...

Sienna Voss

As digital storefronts reshape norms, visibility has quietly become the most valuable real estate in commerce, often worth more than inventory, ads, or even pricing strategy. Business owners sense it...