Want more people finding you online? This blog is all about practical ways to get more traffic from Google and turn more of those visitors into customers. We cover SEO, blogging and content—from simple, plain-language explanations to deeper technical dives when it actually helps.

You’ll find ideas on choosing topics, getting found in search, improving your product or service pages, and using helpful content to build trust and sales. Browse around, grab a few ideas and start putting your website to work a little harder for you—one article at a time.

The BlogCog Blog

Implementing podcast show notes schema and indexing strategy for improved search visibility

Implementing Podcast Show Notes Schema and Inde...

Sienna Voss

Success is about doing the small things well, and when it comes to podcasts, those small things can quietly turn your audio empire into a search engine superstar. Implementing Podcast...

Implementing Podcast Show Notes Schema and Inde...

Sienna Voss

Success is about doing the small things well, and when it comes to podcasts, those small things can quietly turn your audio empire into a search engine superstar. Implementing Podcast...

The Role of 3D Models and AR Content in Future E-commerce SEO

The Role of 3D Models and AR Content in Future ...

Sienna Voss

It's time to start fresh and aim higher in the ever-evolving world of e-commerce! As online shopping continues to dominate, businesses are increasingly turning to cutting-edge technologies to gain a...

The Role of 3D Models and AR Content in Future ...

Sienna Voss

It's time to start fresh and aim higher in the ever-evolving world of e-commerce! As online shopping continues to dominate, businesses are increasingly turning to cutting-edge technologies to gain a...

Laptop with Python code and data visualization charts on screen

Using Python for Custom SEO Reporting and Data ...

Sienna Voss

Let's make every effort count - especially when it comes to getting your website to shine on Google. If you’ve ever felt buried under spreadsheets, dashboards, and endless CSV exports...

Using Python for Custom SEO Reporting and Data ...

Sienna Voss

Let's make every effort count - especially when it comes to getting your website to shine on Google. If you’ve ever felt buried under spreadsheets, dashboards, and endless CSV exports...

Illustration Showing Canonical URL Versus Dynamic URL Parameters for Ecommerce

The Importance of Canonicalization for Dynamic ...

Sienna Voss

As the online realm redefines markets, many ecommerce sites find themselves tangled in URL mayhem thanks to dynamic parameters that make search engines scratch their metaphorical heads. If you have...

The Importance of Canonicalization for Dynamic ...

Sienna Voss

As the online realm redefines markets, many ecommerce sites find themselves tangled in URL mayhem thanks to dynamic parameters that make search engines scratch their metaphorical heads. If you have...

Image illustrating the concept of calculating true organic ROI through search data and sales funnels integration

Unlocking the Secret to Calculating True Organi...

Sienna Voss

Because big changes come from small steps, and when it comes to digital marketing, these small steps can lead to major strides in business growth. Calculating the true organic return...

Unlocking the Secret to Calculating True Organi...

Sienna Voss

Because big changes come from small steps, and when it comes to digital marketing, these small steps can lead to major strides in business growth. Calculating the true organic return...

How to use the Other query data in Google Search Console for SEO content ideas

How to Use the "Other" Query Data in Search Con...

Sienna Voss

Amid the growth of internet marketspaces, there is one mysterious little label in Google Search Console that has quietly driven marketers, business owners, and caffeine fueled SEO pros a little...

How to Use the "Other" Query Data in Search Con...

Sienna Voss

Amid the growth of internet marketspaces, there is one mysterious little label in Google Search Console that has quietly driven marketers, business owners, and caffeine fueled SEO pros a little...