Want more people finding you online? This blog is all about practical ways to get more traffic from Google and turn more of those visitors into customers. We cover SEO, blogging and content—from simple, plain-language explanations to deeper technical dives when it actually helps.

You’ll find ideas on choosing topics, getting found in search, improving your product or service pages, and using helpful content to build trust and sales. Browse around, grab a few ideas and start putting your website to work a little harder for you—one article at a time.

The BlogCog Blog

Content strategy planning dashboard for a large ecommerce website with 10,000 products

How to Build a Content Strategy for a Website W...

Sienna Voss

Because every great result starts with an idea... and a website with 10,000 products has no shortage of ideas hiding in plain sight. The real challenge is turning that enormous...

How to Build a Content Strategy for a Website W...

Sienna Voss

Because every great result starts with an idea... and a website with 10,000 products has no shortage of ideas hiding in plain sight. The real challenge is turning that enormous...

How to use product questions to create bottom-of-funnel blog posts that attract high-intent search traffic and support purchasing decisions

How to Use Product Questions to Create Bottom-o...

Sienna Voss

As the digital landscape fuels growth, business owners are discovering that attracting more website visitors is only half the job. The more valuable opportunity is attracting people who are already...

How to Use Product Questions to Create Bottom-o...

Sienna Voss

As the digital landscape fuels growth, business owners are discovering that attracting more website visitors is only half the job. The more valuable opportunity is attracting people who are already...

Business professionals managing an automated WordPress publishing workflow for consistent website content and organic growth

Why Businesses Are Switching To Automated WordP...

Sienna Voss

Your best work is still to come... especially when your publishing schedule no longer depends on someone remembering to log in, format an article, upload an image, check the metadata,...

Why Businesses Are Switching To Automated WordP...

Sienna Voss

Your best work is still to come... especially when your publishing schedule no longer depends on someone remembering to log in, format an article, upload an image, check the metadata,...

Business team reviewing client visibility, approval stages, and performance data in an automated content pipeline

How to Give Clients Visibility Into an Automate...

Sienna Voss

Because smart strategies lead to great results, an automated content pipeline should give clients more confidence, not more questions. Automation can move ideas through research, writing, review, optimization, approval, and...

How to Give Clients Visibility Into an Automate...

Sienna Voss

Because smart strategies lead to great results, an automated content pipeline should give clients more confidence, not more questions. Automation can move ideas through research, writing, review, optimization, approval, and...

Human editor reviewing sensitive AI generated content before publication

How to Create a Human Review Trigger for Sensit...

Sienna Voss

Amid the constant pulse of e-business, publishing faster can feel like the surest route to greater visibility, stronger search rankings, and more customer opportunities. Automation certainly helps a growing company...

How to Create a Human Review Trigger for Sensit...

Sienna Voss

Amid the constant pulse of e-business, publishing faster can feel like the surest route to greater visibility, stronger search rankings, and more customer opportunities. Automation certainly helps a growing company...

Content creator planning helpful affiliate link placements in an informative website article

How to Add Affiliate Links Without Turning Ever...

Sienna Voss

As the digital marketplace continues to thrive, affiliate links have become a practical way for publishers, business owners, and niche experts to earn revenue from useful content. The trouble begins...

How to Add Affiliate Links Without Turning Ever...

Sienna Voss

As the digital marketplace continues to thrive, affiliate links have become a practical way for publishers, business owners, and niche experts to earn revenue from useful content. The trouble begins...