Want more people finding you online? This blog is all about practical ways to get more traffic from Google and turn more of those visitors into customers. We cover SEO, blogging and content—from simple, plain-language explanations to deeper technical dives when it actually helps.

You’ll find ideas on choosing topics, getting found in search, improving your product or service pages, and using helpful content to build trust and sales. Browse around, grab a few ideas and start putting your website to work a little harder for you—one article at a time.

The BlogCog Blog

Using YouTube Transcripts to Generate Dozens of Blog Post Ideas – A Game Changer for Content Creators

Using YouTube Transcripts to Generate Dozens of...

Sienna Voss

As online platforms spark new ventures, content creators and marketers are constantly on the lookout for fresh, engaging, and SEO-optimized blog post ideas. The challenge lies not just in coming...

Using YouTube Transcripts to Generate Dozens of...

Sienna Voss

As online platforms spark new ventures, content creators and marketers are constantly on the lookout for fresh, engaging, and SEO-optimized blog post ideas. The challenge lies not just in coming...

An illustration depicting a search engine results page with a highlighted meta description

How to Write a Meta Description That Actually G...

Sienna Voss

As the online marketplace reshapes commerce, standing out in search engine results is more crucial than ever. One of the most effective yet often overlooked tools in your SEO arsenal...

How to Write a Meta Description That Actually G...

Sienna Voss

As the online marketplace reshapes commerce, standing out in search engine results is more crucial than ever. One of the most effective yet often overlooked tools in your SEO arsenal...

Optimizing website images for SEO without losing quality

The best way to optimize images for SEO without...

Sienna Voss

Let’s put your ideas into action and dive into how to optimise images for SEO without losing quality. If you’re a business owner who’s tired of slow-loading pages, blurry visuals...

The best way to optimize images for SEO without...

Sienna Voss

Let’s put your ideas into action and dive into how to optimise images for SEO without losing quality. If you’re a business owner who’s tired of slow-loading pages, blurry visuals...

A visual representation of website crawl depth, showing a homepage with multiple clicks leading to various pages.

Designing for 'Crawl Depth': Making Your Site E...

Sienna Voss

Amid the rise of tech-driven retail, your website's crawl depth could be the unsung hero—or villain—of your SEO strategy. Think of it as the digital equivalent of a treasure map:...

Designing for 'Crawl Depth': Making Your Site E...

Sienna Voss

Amid the rise of tech-driven retail, your website's crawl depth could be the unsung hero—or villain—of your SEO strategy. Think of it as the digital equivalent of a treasure map:...

A creative illustration depicting the recycling of old SEO traffic through newsletters

How to Use a Newsletter to 'Recycle' Old SEO Tr...

Sienna Voss

Success starts with the right strategy—and sometimes, that strategy involves giving your old content a second chance at stardom. If your SEO traffic is starting to feel like a one-hit...

How to Use a Newsletter to 'Recycle' Old SEO Tr...

Sienna Voss

Success starts with the right strategy—and sometimes, that strategy involves giving your old content a second chance at stardom. If your SEO traffic is starting to feel like a one-hit...

On-page SEO vs. Off-page SEO: A Beginner's Guide with Examples

On-page SEO vs. Off-page SEO: A Beginner's Guid...

Sienna Voss

Amid the surge of virtual business models, standing out online is no longer optional—it's essential. But how do you ensure your website gets noticed by Google and, more importantly, by...

On-page SEO vs. Off-page SEO: A Beginner's Guid...

Sienna Voss

Amid the surge of virtual business models, standing out online is no longer optional—it's essential. But how do you ensure your website gets noticed by Google and, more importantly, by...