Want more people finding you online? This blog is all about practical ways to get more traffic from Google and turn more of those visitors into customers. We cover SEO, blogging and content—from simple, plain-language explanations to deeper technical dives when it actually helps.

You’ll find ideas on choosing topics, getting found in search, improving your product or service pages, and using helpful content to build trust and sales. Browse around, grab a few ideas and start putting your website to work a little harder for you—one article at a time.

The BlogCog Blog

Illustration depicting blogging as the core of eCommerce content marketing

Why Blogging Is the Backbone of eCommerce Conte...

Jennie Thompson

In today’s very crowded eCommerce space, where countless businesses vie for consumer attention, establishing a unique and compelling online presence is paramount. While various strategies contribute to this goal, blogging...

Why Blogging Is the Backbone of eCommerce Conte...

Jennie Thompson

In today’s very crowded eCommerce space, where countless businesses vie for consumer attention, establishing a unique and compelling online presence is paramount. While various strategies contribute to this goal, blogging...

Illustration depicting keyword difficulty in SEO

What is Keyword Difficulty?

Jennie Thompson

In the competitive world of online marketing, understanding how to effectively reach your target audience is crucial. One key aspect of this is grasping the concept of keyword difficulty, a...

What is Keyword Difficulty?

Jennie Thompson

In the competitive world of online marketing, understanding how to effectively reach your target audience is crucial. One key aspect of this is grasping the concept of keyword difficulty, a...

Illustration depicting Google's RankBrain algorithm processing search queries

What is RankBrain?

Jennie Thompson

Imagine a world where search engines understand the intent behind your queries, delivering results that precisely match your needs. This is the reality that Google's RankBrain has brought to life....

What is RankBrain?

Jennie Thompson

Imagine a world where search engines understand the intent behind your queries, delivering results that precisely match your needs. This is the reality that Google's RankBrain has brought to life....

Illustration depicting increased website traffic through blogging for an eCommerce store

How Blogging Drives Traffic to Your eCommerce S...

Jennie Thompson

Imagine transforming your eCommerce store into a bustling marketplace, not by increasing your advertising spend, but by sharing your expertise and stories through blogging. This strategy not only attracts visitors...

How Blogging Drives Traffic to Your eCommerce S...

Jennie Thompson

Imagine transforming your eCommerce store into a bustling marketplace, not by increasing your advertising spend, but by sharing your expertise and stories through blogging. This strategy not only attracts visitors...

AI integrating with multilingual SEO blogging

The Role of AI in Multilingual SEO Blogging

Jennie Thompson

Success is closer than you think when you leverage the power of artificial intelligence (AI) in your blogging strategy. For business owners aiming to expand their reach across diverse linguistic...

The Role of AI in Multilingual SEO Blogging

Jennie Thompson

Success is closer than you think when you leverage the power of artificial intelligence (AI) in your blogging strategy. For business owners aiming to expand their reach across diverse linguistic...

A small eCommerce entrepreneur writing a blog to boost online sales

The Power of Blogging for Small eCommerce Entre...

Jennie Thompson

Imagine transforming your small eCommerce venture into a thriving online store with a steady stream of customers. What if the key to this transformation lies in something as straightforward as...

The Power of Blogging for Small eCommerce Entre...

Jennie Thompson

Imagine transforming your small eCommerce venture into a thriving online store with a steady stream of customers. What if the key to this transformation lies in something as straightforward as...