Want more people finding you online? This blog is all about practical ways to get more traffic from Google and turn more of those visitors into customers. We cover SEO, blogging and content—from simple, plain-language explanations to deeper technical dives when it actually helps.

You’ll find ideas on choosing topics, getting found in search, improving your product or service pages, and using helpful content to build trust and sales. Browse around, grab a few ideas and start putting your website to work a little harder for you—one article at a time.

The BlogCog Blog

Illustration depicting content ownership in the digital age

Does Google Own Your Content?

Jennie Thompson

Ready to dive into something amazing? In today's digital age, it's common to store and share documents, photos, and other files using cloud services like Google Drive, Docs, Sheets, Slides,...

Does Google Own Your Content?

Jennie Thompson

Ready to dive into something amazing? In today's digital age, it's common to store and share documents, photos, and other files using cloud services like Google Drive, Docs, Sheets, Slides,...

Illustration depicting SEO and blogging concepts

SEO and Blogging Basics

Jennie Thompson

Embarking on the journey of blogging can feel like navigating a vast ocean without a map. Yet, with the right compass—understanding SEO and blogging basics—you can chart a course toward...

SEO and Blogging Basics

Jennie Thompson

Embarking on the journey of blogging can feel like navigating a vast ocean without a map. Yet, with the right compass—understanding SEO and blogging basics—you can chart a course toward...

Illustration depicting the concept of blogging for business growth

What is a blog?

Jennie Thompson

In the vast digital landscape, the term 'blog' has become ubiquitous, yet its essence often remains misunderstood. At its core, a blog is a regularly updated website or web page,...

What is a blog?

Jennie Thompson

In the vast digital landscape, the term 'blog' has become ubiquitous, yet its essence often remains misunderstood. At its core, a blog is a regularly updated website or web page,...

Illustration depicting various SERP features on a search engine results page

What Are SERP Features and How to Earn Them?

Jennie Thompson

In the ever-evolving world of digital marketing, understanding and leveraging Search Engine Results Page (SERP) features can significantly enhance your online presence. These features, ranging from featured snippets to local...

What Are SERP Features and How to Earn Them?

Jennie Thompson

In the ever-evolving world of digital marketing, understanding and leveraging Search Engine Results Page (SERP) features can significantly enhance your online presence. These features, ranging from featured snippets to local...

Link building and blogging concept, with SEO-related imagery

Link Building and Blogging: How They Work Toget...

Jennie Thompson

Your next big idea starts here... If you're looking to boost your website's SEO, then you've probably come across the terms 'link building' and 'blogging' more times than you can...

Link Building and Blogging: How They Work Toget...

Jennie Thompson

Your next big idea starts here... If you're looking to boost your website's SEO, then you've probably come across the terms 'link building' and 'blogging' more times than you can...

Illustration depicting strategies to increase Google ranking

How Do I Increase My Ranking on Google?

Jennie Thompson

Because small efforts add up to big results, understanding how to improve your Google ranking is essential for any business owner aiming to enhance online visibility and attract more customers....

How Do I Increase My Ranking on Google?

Jennie Thompson

Because small efforts add up to big results, understanding how to improve your Google ranking is essential for any business owner aiming to enhance online visibility and attract more customers....