Want more people finding you online? This blog is all about practical ways to get more traffic from Google and turn more of those visitors into customers. We cover SEO, blogging and content—from simple, plain-language explanations to deeper technical dives when it actually helps.

You’ll find ideas on choosing topics, getting found in search, improving your product or service pages, and using helpful content to build trust and sales. Browse around, grab a few ideas and start putting your website to work a little harder for you—one article at a time.

The BlogCog Blog

Illustration depicting the role of blogging in marketing

What is the Purpose of Blogging in Marketing?

Jennie Thompson

In the bustling marketplace of ideas and products, businesses constantly seek effective avenues to connect with their audience. Blogging has emerged as a cornerstone of marketing strategies, offering a dynamic...

What is the Purpose of Blogging in Marketing?

Jennie Thompson

In the bustling marketplace of ideas and products, businesses constantly seek effective avenues to connect with their audience. Blogging has emerged as a cornerstone of marketing strategies, offering a dynamic...

Martial arts instructor blogging to enhance SEO for their training center

How Blogging Kicks SEO Up a Notch for Martial A...

Jennie Thompson

In the competitive world of martial arts training, standing out both on the mat and online is essential for success. While exceptional instruction and a strong community are foundational, attracting...

How Blogging Kicks SEO Up a Notch for Martial A...

Jennie Thompson

In the competitive world of martial arts training, standing out both on the mat and online is essential for success. While exceptional instruction and a strong community are foundational, attracting...

Car dealership with increased customer traffic due to effective blogging strategies

How Blogging Drives Traffic to Local Car Dealer...

Jennie Thompson

Imagine a local car dealership bustling with potential buyers, not just walking through the doors, but also engaging online. This seamless blend of physical and digital presence isn't a mere...

How Blogging Drives Traffic to Local Car Dealer...

Jennie Thompson

Imagine a local car dealership bustling with potential buyers, not just walking through the doors, but also engaging online. This seamless blend of physical and digital presence isn't a mere...

Illustration depicting the elements of a viral blog campaign

What Are the Secrets of Viral Blog Campaigns?

Jennie Thompson

In the bustling digital marketplace, every business owner dreams of their blog content reaching viral status. The allure of thousands, if not millions, of eyes on your brand can translate...

What Are the Secrets of Viral Blog Campaigns?

Jennie Thompson

In the bustling digital marketplace, every business owner dreams of their blog content reaching viral status. The allure of thousands, if not millions, of eyes on your brand can translate...

Setting up a blog on Shopify step by step

How to Set Up a Blog with Shopify - Step by Step

Jennie Thompson

Establishing a blog on your Shopify store is a strategic move to enhance customer engagement, boost SEO, and drive traffic to your products. By sharing valuable content, you build trust...

How to Set Up a Blog with Shopify - Step by Step

Jennie Thompson

Establishing a blog on your Shopify store is a strategic move to enhance customer engagement, boost SEO, and drive traffic to your products. By sharing valuable content, you build trust...

Cumulative Layout Shift (CLS) how to fix it for better SEO Blog post featured image

Cumulative Layout Shift (CLS): How to Fix It fo...

Jennie Thompson

Let's start building momentum now... Cumulative Layout Shift (CLS) is one of the most critical web performance metrics you need to monitor for a seamless user experience. But what is...

Cumulative Layout Shift (CLS): How to Fix It fo...

Jennie Thompson

Let's start building momentum now... Cumulative Layout Shift (CLS) is one of the most critical web performance metrics you need to monitor for a seamless user experience. But what is...