Want more people finding you online? This blog is all about practical ways to get more traffic from Google and turn more of those visitors into customers. We cover SEO, blogging and content—from simple, plain-language explanations to deeper technical dives when it actually helps.

You’ll find ideas on choosing topics, getting found in search, improving your product or service pages, and using helpful content to build trust and sales. Browse around, grab a few ideas and start putting your website to work a little harder for you—one article at a time.

The BlogCog Blog

Create Quality Content

Create Quality Content

Jennie Thompson

Creating quality content is the cornerstone of a successful online presence. For business owners aiming to expand their reach and engage their audience, producing valuable and consistent content can be...

Create Quality Content

Jennie Thompson

Creating quality content is the cornerstone of a successful online presence. For business owners aiming to expand their reach and engage their audience, producing valuable and consistent content can be...

Makeup artist blogging to establish local beauty authority

How Blogging Turns Makeup Artists into Local Be...

Jennie Thompson

In the vibrant world of beauty, makeup artists are continually seeking ways to distinguish themselves and attract a loyal clientele. One powerful yet often underutilized tool is blogging. By sharing...

How Blogging Turns Makeup Artists into Local Be...

Jennie Thompson

In the vibrant world of beauty, makeup artists are continually seeking ways to distinguish themselves and attract a loyal clientele. One powerful yet often underutilized tool is blogging. By sharing...

Urgent care clinic blogging for healthcare SEO

Why Local Urgent Care Clinics Need a Blog to St...

Jennie Thompson

In the competitive world of local healthcare, urgent care clinics often find themselves vying for visibility among a sea of medical providers. Standing out isn't just about offering exceptional patient...

Why Local Urgent Care Clinics Need a Blog to St...

Jennie Thompson

In the competitive world of local healthcare, urgent care clinics often find themselves vying for visibility among a sea of medical providers. Standing out isn't just about offering exceptional patient...

Illustration depicting the process of selecting target keywords for SEO

How do I choose a target keyword?

Jennie Thompson

Selecting the right target keyword is crucial for your content's success. It determines your visibility in search engine results and attracts the right audience to your website. But how do...

How do I choose a target keyword?

Jennie Thompson

Selecting the right target keyword is crucial for your content's success. It determines your visibility in search engine results and attracts the right audience to your website. But how do...

Illustration depicting various SERP features on a search engine results page

How to Get SERP Features?

Jennie Thompson

Imagine your business appearing at the very top of search results, highlighted with eye-catching features that draw users in. Achieving such prominence isn't reserved for large corporations; with the right...

How to Get SERP Features?

Jennie Thompson

Imagine your business appearing at the very top of search results, highlighted with eye-catching features that draw users in. Achieving such prominence isn't reserved for large corporations; with the right...

Illustration depicting Latent Semantic Indexing in keyword strategy

The Role of Latent Semantic Indexing in Keyword...

Jennie Thompson

Imagine having a conversation where you repeat the same word over and over, hoping to make your point. It would sound unnatural, right? The same goes for content on your...

The Role of Latent Semantic Indexing in Keyword...

Jennie Thompson

Imagine having a conversation where you repeat the same word over and over, hoping to make your point. It would sound unnatural, right? The same goes for content on your...